Papa John’s introduced Movie Sponsorships. As a result of the company’s collaboration to increase its brand awareness in the cinema industry this year, they introduced 3 projects.
Papa John’s took part in advertisements before the movie showings at nearly 100 theaters nation-wide at Atatürk, Atatürk 2 and Ölümlü Dünya 2 films which marked as blockbusters of the year. In addition, the company distributed gift certificates and coupons to viewers who tagged the company’s advertisement in their social media posts.